We've worked closely with cloud-based HR service MyHR since they were founded in 2013, helping them to grow from an ambitious two-man team to NZ's largest independent HR provider.
In that time, we've built the brand from the ground up, designing the brandmark and identity suite, creating custom illustrations and photography, writing copy and creating content—establishing MyHR as trustworthy, knowledgable and approachable experts with an industry disrupting service that 'makes HR easy'.
MyHR
2012-2019
Brand Identity
Website
Inbound Marketing
Content Marketing
Social Strategy
As well as beautifully showcasing their offering and brand, MyHR's content rich website is central to their SEO and inbound marketing strategy. HubSpot integration for lead generation and data capture ensures every potential business lead is stored and followed up via email or social remarketing, with regularly updated guides, blog posts and customer videos used in supporting Social Media initiatives.
We've strategically utilised MyHR's social media channels, including Facebook Live, Facebook lead generation ads and Linkedin ads, as well as regularly creating EDMs, video content and downloadable resources.